GIBSON Announces Adding MESA/BOOGIE To Their Family of Brands

In a stunning turn of events, iconic instrument brand Gibson recently announced that they have added Mesa/Boogie to their family of brands! Randy Smith, founder of Mesa/Boogie amps, is set to join Gibson as their Master Designer, as well as continuing his pioneering role at Mesa/Boogie. It’s hard to believe the two notable companies have been separate all this time, as they have each grown into household names in their own right.

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From Gibson President and CEO James ‘JC’ Curleigh:

“At Gibson, we are all about leveraging our iconic past and leaning into the innovative future, a quest that started over 100 years ago with our founder Orville Gibson. Today this quest continues with the addition of Mesa/Boogie into the Gibson Brands family, along with the visionary leadership of Randy Smith and his team who, for the past 50 years, have created an iconic and innovative brand that has stood the test of time. This is a perfect partnership based on our collective professional experiences and passion for sound.”

And from Randy Smith:

“I’m 75 years old and still at work every day. This is my art and many of our crew have worked along my side for 30 to 40 years. As we witnessed JC and Cesar transform Gibson, we saw kindred spirits sharing common values and a fierce dedication to quality. Today, Gibson’s guitars are the best-ever and when they asked if we’d like to become Gibson’s Custom Shop for Amplifiers, we envisioned a perfect collaboration that would expand our outreach while preserving our legacy beyond my time. Gibson realizes the unique value of what we’ve all built together and this next chapter in the Mesa/Boogie story is a continuation of that dream. I am so fortunate for this partnership with the new Gibson after 50 years of doing what I love. It’s been the ride of my life . . . and it ain’t over yet!” 

Watch Ryan “Fluff” Bruce’s take on the new partnership above.
Pictured above: Randy Smith, founder of Mesa/Boogie Amps
Above (L-R): Cesar Gueikian, Randy Smith, and James “JC” Curleigh.

We, like you, are very interested to see where this joint venture takes the two brands.

Written by

Senior Editor at Gear Gods living in LA. Just trying to figure this whole music thing out, really.

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