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Another Escalation: Fender Sends Yamaha a Cease and Desist Over S-Styled Guitars

A photo of the Yamaha Pacifica and Fender Stratocaster side-by-side, illustrating the Fender lawsuit

Fender’s legal actions of lawsuits regarding its Stratocaster body shape has reached another mile marker, with Yamaha confirming they’ve received a cease-and-desist letter. According to Reuters, Yamaha received the notice in May and is currently reviewing its legal options: “We are reviewing the notice and weighing how to respond,” Yamaha said in a statement.

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Pacifica Now at the Center of the Debate

While Yamaha did not specify which guitar models were referenced in the letter, the move inevitably places the company’s iconic Pacifica lineup under scrutiny.

Since its introduction in 1991, the Pacifica has become one of the world’s most recognizable S-style guitars. Originally developed for Los Angeles session musicians during the height of the superstrat boom, the Pacifica has evolved into one of Yamaha’s most successful electric guitar lines.

Models like the Pacifica 112V have become staples, while the recently introduced Pacifica Professional and Pacifica Standard Plus brought premium appointments to the long-running series.

Fender Expands Its Campaign

The Yamaha development follows Fender’s successful default copyright ruling in Germany earlier this year, after which the company began issuing cease-and-desist letters to manufacturers producing Stratocaster-style instruments in both the United States and Europe.

Among the companies publicly known to have received notices are also PRS Guitars and LsL Instruments.

Yamaha is the world’s largest musical instrument manufacturer, making it one of the biggest companies to become involved in the controversy. At the same time, Fender is also facing legal action from Thomann, the world’s largest musical instrument retailer, over similar cease-and-desist efforts.

Fender’s Position

Fender has stated that its goal is to work directly with manufacturers to find “practical paths forward” regarding its intellectual property rights.

CEO Bud Cole has also attempted to reassure the industry that the company is seeking constructive resolutions rather than aggressively removing products from the market.

Speaking at a recent dealer event, Cole sought to clarify Fender’s position following backlash from players: “First and foremost, Fender is not suing anybody. What we’ve done is reach out thoughtfully and respectfully to a handful of companies whose guitars come extremely close to replicating the iconic Fender Stratocaster design.”

Even so, the campaign has sparked widespread discussion throughout the guitar community, with builders, retailers, players, and content creators debating what the legal efforts could mean for the future of S-style guitars.

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